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Key reasons why you should use WordPress
Gone are the days when you could create a 3-page site using a primitive WYSIWYG builder, and then be proud with the result of your work! These days each website has the potential to become a powerful lead generation machine, so it needs to look really good. Fortunately, WordPress is a very flexible Content Management System (CMS) that has been used to create all sorts of online projects. In fact, this CMS is now being used by over 30% of sites on the Internet, so it must be really good.
To give you an idea, The New York Times and Mashable use WordPress for their websites, so if you choose it as well, you will be in good company. These are the most important reasons why you should choose WordPress for your next web project.
1. WordPress is free
Unlike other platforms, WordPress is 100% free to use. So, if you choose to create a site with it, you'll only have to pay for the domain name and a hosting account. And believe it or not, lots of WordPress coders have built tens of thousands of useful plugins, making them available for free. You can also purchase some plugins if you really want to, of course, but often you will discover similar (and sometimes even better) solutions that won't cost you a dime.
2. WordPress is highly customizable
You already know that you can change WordPress' functionality, adding the desired features by simply installing a plugin, but did you know that you can also change its aspect dramatically by installing, and then activating one of its many free themes?
3. WordPress is the best blogging platform
Yes, the CMS has been built with blogging in mind, and it shows. You won't find any other platform that makes creating a blog post, and then making it live, so easy. WordPress' blog is so powerful that many companies choose to install it alongside their existing websites, in the \blog subdirectory, thus managing to add a fully featured blog to their sites. Yeah, the blog is THAT powerful, and its new editor makes creating great looking articles really easy.
4. WordPress can patch itself
It's true that WordPress is constantly being attacked by hackers, but let's not forget that it is the most popular CMS in the world. However, the programmers behind it have rewritten large sections of code, boosting security levels.
WordPress can now determine if the server runs an outdated version of PHP, which may pose serious security risks, for example. And the CMS will patch itself as soon as a new WordPress version becomes available.
5. WordPress is SEO-friendly
SEO is the acronym for Search Engine Optimization, the process of convincing search engines to reward a site because it is nicely built and user-friendly. WordPress provides good SEO features right off the bat, but when it is used in conjunction with the free Yoast SEO plugin, it makes the search engine optimization process a breeze.
6. WordPress is open source
Finally, WordPress is open source. This means that everyone can contribute to the source code, and the entire community of users will benefit from new features, bug fixes, and so on. Additionally, people who use open source software aren't forced to work with proprietary applications, data formats, and so on, so they won't ever become dependent of a particular vendor.
